Judging a Book by its Cover can be Deceiving

Set in England and the United States in the 1990s, THESE ARE NOT BOOKS ABOUT WORLD WAR TWO.

How disastrous is an unfortunate choice when it comes to cover art for your book?

If you were writing an espionage story set in the 1990s that had connections to the Second World War (weaponry developed by the Nazis) but were not ABOUT the Second World War, and you chose cover art using a swastika, would your primary target audience (baby boomers) be interested or repelled?

Ian G. Watson( http://www.iangwatsonauthor.com/index.html )  is known for his dry wit, his tongue-in-cheeky humor. When he recently turned his attention to creating a spy thriller series he did not abandon his wit. Indeed, he could not. He wouldn’t know how. His middle-aged and called-out-of-retirement geriatric heroes and experts are beautifully developed and well-written and, even in the face of catastrophe, amusing.

I will admit that when Ian showed me the cover designs I thought they were great.  You know what they say about hindsight.

The Wren Series (Book three, ‘The  Rose Chalice’ due out this year.)

1990s, pre 9/11 espionage thrillers unlike any others

1990s, pre 9/11 espionage thrillers unlike any others

The Just’s Umbrella on Amazon.com

The Sunless Treasuries on Amazon.com

(Also available in Canada and the United Kingdom)

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2 thoughts on “Judging a Book by its Cover can be Deceiving

  1. It is, indeed, unfortunate. The first second is all we have to make the first impression and the cover is what does it for most people. I know Ian and also know he has no Nazi tendencies at all. Quite the contrary. And I know that he is funny and tells a good story.

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